HiQ Centres given the tools to drive success
11th January 2010
Every HiQ fast fit centre in the UK has been given a hat-trick of new business tools in a bid to win more customers and stay ahead of the competition.
The fast fit network, which is celebrating an upturn in turnover and retail footfall, announced at its recent 3rd National Franchise Conference in 2009, the launch of new investment to support the business growth of its franchisees.
Each HiQ centre now has access to three exclusive HiQ business tools designed specifically to improve capability, business planning and profitability across the network
Peter Tye, HiQ Network Development Manager introduced HiQ PACT (Planning and Composite Tool) , a new business development and planning tool geared to driving profitability in the network through benchmarking and the use of composite planning.
And in a further boost for franchisees, HiQ PIT (Pricing Intelligence Tool) a new pricing intelligence tool has also been developed to allow each HiQ centre to deliver both competitive local pricing and optimization of margins by moving pricing away from a "gut feeling" approach to a real market knowledge driven approach.
In addition, the HiQ Academy, the network's bespoke automotive training academy announced an extensively expanded prospectus with a new focus on business development training.
Geraldine McGovern, HiQ Marketing Manager also announced the continued development of HiQ's e-commerce and brand site, www.hiqonline.co.uk to deliver new revenue streams for franchisees.
Geraldine added: "It isn't just HiQ Centres that are being being refurbished. As part of our ongoing strategy to set the benchmark for "fast fit" providers, we've given our hiqonline website a makeover. Not only is it smarter to look at, it will now provide an enhanced user experience, new MOT and service booking facilities, a new HiQ online blog and over 135 new local HiQ Centre microsite pages showcasing the centres offers and promotions"
Peter Tye concluded "These new initiatives, investments and developments will make the difference in driving HiQ's network growth"